Editorial Guidelines

At Healthcare Business Today, we welcome submissions of bylined articles throughout the year. Below you will find a basic guideline on how to submit a bylined article. Due to the volume of articles we receive per week, we typically publish articles within 2 weeks of receipt.

Please note: Links in the articles are converted to no-follow.

However, if you’re interested in advertising with us for better visibility of your articles, you can visit our Advertising page for more details.

Any questions? Please email Daniel Casciato, our managing editor.

Bylined Article Checklist

  • A bylined article expresses your knowledge and insights. The purpose is to educate and/or update our readers on a certain issue or the latest trends as it applies to the healthcare industry.
  • You may include a link to your company in the bio at the end of the piece. Please note: We reserve the right to change or remove any links in the article at any time. Links in the bio section will never be changed.
  • No promotional articles. Articles should be at least 800 words, be educational and informative, and take a specific angle about something in the related field, rather than an advertisement of an organization.
  • Articles should be written in the third-person, unless the submission is an opinion piece approved by the editor.
  • Include a title (in title case) with your article submission, along with the author’s byline, a short bio, and headshot. Headshots should be at 75 dpi in resolution, be in color, in .jpg format, and not be embedded in a Word document.
  • Do not include footnotes or endnotes. Any appropriate references should be incorporated into the narrative of the article itself.
  • We reserve the right to make revisions or refuse individual articles once they have been submitted and reviewed.


Have a special event coming up? Any conferences or meetings the readers should be aware of? Send us the name of the event; location; dates; and contact information.


Topics we cover on a regular basis include:

  • Consulting and Outsourcing
  • Healthcare Legislation and the Regulatory Environment
  • Healthcare Real Estate, Design, Construction and Facility Management
  • Employment Issues
  • Legal Issues
  • Marketing and Communications
  • Nursing
  • Practice Management
  • Technology
  • Social Media

Editorial Calendar 

Below are the focus areas of each month. While we welcome healthcare articles and news items on these focus topics, we are open to publishing other topics each month as well. 


  • Strategic Planning
  • Medical Malpractice Insurance
  • Medical Purchasing
  • Residential Treatment Centers
  • Higher Education Healthcare Programs


  • Senior Living Solutions
  • Rehabilitation Products and Services
  • Medical Billing & Coding
  • Financial Planning/Investment Management
  • Special Needs Services


  • Healthcare Real Estate, Design, Construction and Facility Management
  • Cancer Care
  • Legal Representation
  • IT Solutions
  • Telemedicine


  • Salute to Nursing
  • Education
  • Physical Therapy/Occupational Therapy
  • Medical Trends in Supplies/Equipment
  • Orthotics and Prosthetics


  • Nursing
  • Practice Management
  • Human Resources
  • Home Health


  • Healthcare Real Estate, Design, Construction and Facility Management
  • Excellence in Patient Care
  • Healthcare IT Solutions
  • Safety & Security
  • Special Needs Services


  • Outsourcing & Consulting
  • Talent & Career Management
  • Financial Planning/Investment Management
  • Marketing Your Practice
  • Healthcare Regulations


  • Cardiology
  • Eye Care
  • Hospice
  • Pediatric Healthcare
  • Telemedicine


  • Healthcare Real Estate, Design, Construction and Facility Management
  • Orthopedic
  • Undergrad and Grad Healthcare Programs
  • National Breast Cancer Month
  • Mental & Behavioral Health Services


  • Women’s Health
  • Fitness & Nutrition
  • Rehab & Sports Medicine
  • Special Needs
  • Non-Profit Fundraising and Events


  • Excellence in Patient Care
  • Cost Savings Strategies
  • Legal Representation
  • Healthcare IT Solutions
  • Leadership


  • Healthcare Real Estate, Design, Construction and Facility Management
  • Outsourcing & Consulting
  • Social Media Best Practices
  • Family Health

Again, please contact Daniel Casciato to submit a bylined article or press release.

Healthcare Business Today is a product of Casciato Communications, LLC, which also publishes Western Pennsylvania Healthcare NewsPittsburgh Healthcare Report, Pittsburgh Better Times, and Lake Oconee Health.